Kept It A Bean š«
I had a few thoughts on Bush's Beans new line of merch.
When I had first seen theĀ merch for Bushās BeansĀ I asked myself who had asked for it. I didnāt. You didnāt. I imagine the only person who could have asked isĀ dude whoĀ spilled baked beans all over himself watching Cars 2 in theaters & a black teenager shouted āthis nigga eating beansā & everyone laughed.Ā
However, theĀ whyĀ is nowhere as important as theĀ whereĀ in asking where they went wrong. While most of theĀ items make absolute sense for the brand, I still have some constructive criticism Iāll offer you as I couldnāt reach Bushās creative team for comment.Ā
Ā 1. Thereās a t-shirt reading, āBEANS ARE A VIBEā when it could have read, āKeep It A Beanā. Synonymous with ābe truthfulā I think this reflects a good andĀ honestĀ cultural/generational disconnect.Ā
2. Neither of the branded desktop cornhole boards even utilized bean-shaped bags for tossing. That seemed too easy, respectfully.Ā
3. Branded outdoor bean bag chairs! Ofc.Ā
4. A branded serving spoon could have had a moment.
5. Even branded aluminum foil for the grill. Itās a thing.Ā
6. Bean-shaped string lights areĀ what would have been a vibe for every BBQ that runs late.
2. Neither of the branded desktop cornhole boards even utilized bean-shaped bags for tossing. That seemed too easy, respectfully.Ā
3. Branded outdoor bean bag chairs! Ofc.Ā
4. A branded serving spoon could have had a moment.
5. Even branded aluminum foil for the grill. Itās a thing.Ā
6. Bean-shaped string lights areĀ what would have been a vibe for every BBQ that runs late.